Posts tagged Retail
Project Spotlight: Something Fishy
Aug 15th
Its summer and that means swimming, camping and fishing. Better head over to Orvis to pick up the latest in fly fishing gear.
Speaking of Orvis…we recently produced and installed some pretty cool faux stained glass graphics for a few of their new select stores. Keeping cost down and maintaining an authentic look were two concerns [...]
NWJP: Retail, Display & POP Applications
Jul 26th
Sometimes you just don’t want to read. You don’t want to be told a story or explained about a new product. Sometimes you just want pictures. NWJP (No Words, Just Pictures) was made for those moments! So enjoy the lack of words. Embrace vision!
In-store Signage Tip: Eliminating Banner Curl
Apr 8th
Walking through hundreds of stores a year, I often notice the same things a merchandiser would notice. Coming from this industry, it’s natural. I appreciate the time a display maker takes in building an amazing holiday scene for a department store window. I applaud when a store display catches my eye…and I know the reasons [...]
MythBusters: You “Specialize” in What Exactly?
Mar 17th
Over the past several years, I have seen a trend in the way companies in our industry have dressed themselves up to better appeal to one type of customer. Many have dedicated their time and equipment to one industry. Their websites speak one language to one kind of person. They are “exclusive” to one type of solution. They see the [...]
What’s Fresh Highlight: GREEN DEPOT
Mar 11th
We have some really great people following us here. I like to highlight some of our What’s Fresh readers to let others know about the cool stuff they are doing in their world. This week I wanted to introduce GreenDepot and Kate. Green Depot is a leading supplier of environmentally friendly and sustainable building products, services and home solutions.
Retail Technology: SmartPhone Coupons
Mar 10th
Although it is still a relatively new concept, mobile coupons, accessible through Smart Phones, are catching on quick. This week, retail giant Target announced that it will allow shoppers to present digital coupons at checkout. Target says it will be the first major nationwide retailer to implement bar-code technology in all of it’s stores.
A consumer opts-in [...]
Eco-Suave – Point Imaging offers BioBoard™
Feb 21st
Great news! In our ongoing commitment to sustainability and offering our clients alternatives to most of the popular substrates, Point Imaging has added BioBoard™ to our line-up of eco-friendly materials. BioBoard™ is a printable and recyclable board material that is produced in the United States and is made with approximately 63% post-consumer waste.
Product of the Week: Get More from Your Floor
Feb 17th
As you may know, many buying decisions are made in-store. Whether they are made at the register or in the aisle, the way a message is delivered is vital to moving that product.
This week’s product highlight features two pretty cool floor mats that are both effective for delivering a marketing message and easily updated to [...]
Project Profile: The Four P’s of Retail Success
Feb 17th
Positive Perception Promotes Purchases
Each week your What’s Fresh team will be sharing the ins and outs of projects we successfully drove and the impact they made for our clients. A Project Profile looks at the problems the client faced, the solution PI came up with and the result of the solution.
This week’s Project Profile highlights [...]
The Difference Makers: Full In-House Graphic Design Capabilities
Jan 14th
There are plenty of examples where Point Imaging has stepped up and saved a client’s project because we offer graphic design services. This is just another Difference Maker that allows us to give our clients the highest level of service and solutions.
7-Eleven sees success with prepaid gaming cards
Dec 23rd
Dallas: From the 7-Eleven NewsRoom (December 21, 2009) 7-Eleven has seen triple-digit growth in prepaid gaming cards. Cards doubled in sales over the past year, while 7-Eleven stores doubled its selection. With more than 30 titles, 7-Eleven stores carry one of the largest selections of prepaid gaming cards among U.S. retailers…
Starbucks launches new social media campaign
Dec 23rd
Seattle ( December 23, 2009 ) Starbucks Corp. is launching a social media campaign this week on Facebook and Twitter, hoping to encourage customers to register for its soon-to-launch rewards program.