Posts tagged Difference Maker
Visual Marketing Solutions from Point Imaging
Aug 16th
Welcome those of you visiting from InfoMarketing newsletter. Today we are talking about the importance of your store’s appearance in gaining category lift. Category lift includes a particular product segment or your entire company’s market share. According to a survey of shoppers by research group ARG, your store’s appearance generates 45% of your [...]
Project Spotlight: Something Fishy
Aug 15th
Its summer and that means swimming, camping and fishing. Better head over to Orvis to pick up the latest in fly fishing gear.
Speaking of Orvis…we recently produced and installed some pretty cool faux stained glass graphics for a few of their new select stores. Keeping cost down and maintaining an authentic look were two concerns [...]
Wide-Format Imaging Magazine announces America’s Top Shops!
May 24th
Big News!!! Wide-Format Imaging Magazine just released their 2010 list of America’s Top Wide-format Print Shop’s and Point Imaging is once again high on the list! This marks the fifth straight year we have been selected a Top Shop by WFI Magazine. ”We are proud of the recognition we have received by our peers and [...]
Possibly the Greatest Smartphone Tip Ever…
May 14th
It amazes me how many people I come across that do not know one of life’s greatest Blackberry tips. Of course I am speaking of Blackberry owners who, much like myself, rely heavily on our little genius devices for anything from work to entertainment to keeping up with the family.
The tip I am talking about is [...]
What’s Fresh Member Highlight: Rave Motion Pictures
May 12th
We are proud to have a wide assortment of really cool companies following us on What’s Fresh. When I initially launched this newsletter, I sent thousands of emails asking people if they’d like to receive the first edition. Many of you kind folks obliged, but only one company replied back with “Sure… If you join ours!” [...]
Meet Your P.I. Team: Being Seen Through a Different Lens
Apr 9th
Point Imaging is loaded with talented and creative people. You find team members in every department who have training and education in various graphic fields. Every aspect of our world is seen through a different type of lens. We are visual people who were drawn here for the simple fact that we love what we do. [...]
In-store Signage Tip: Eliminating Banner Curl
Apr 8th
Walking through hundreds of stores a year, I often notice the same things a merchandiser would notice. Coming from this industry, it’s natural. I appreciate the time a display maker takes in building an amazing holiday scene for a department store window. I applaud when a store display catches my eye…and I know the reasons [...]
What’s Fresh Member Highlight: First Watch
Apr 8th
We greatly appreciate the people who read our What’s Fresh e-newletter. We have some of the country’s biggest, best and most unique retailers and marketers following us…including the nations largest privately owned daytime-only restaurant chain, First Watch! They are a fast-growing company with a bright future ahead of them. Just checking out their website is [...]
MythBusters: You “Specialize” in What Exactly?
Mar 17th
Over the past several years, I have seen a trend in the way companies in our industry have dressed themselves up to better appeal to one type of customer. Many have dedicated their time and equipment to one industry. Their websites speak one language to one kind of person. They are “exclusive” to one type of solution. They see the [...]
Point Imaging Creative Marketing Service: “BIG” Impacts
Mar 16th
Hi guys. I want to make this post quick, sweet and to the point. After taking a look at the image below, you’ll see why few words are needed to explain the impact that a Point Imaging-designed product graphic has over the common and boring guys. We get creative. We get BIG. We get results!
There [...]
The Difference Makers: Online Quote Requests
Mar 10th
We face many of the same obstacles our clients face during the work week. There never seems to be enough time to catch up with all that is required of us. In today’s business landscape and it’s recovery moving forward, we find ourselves taking on more responsibilities that, in the past, may have been handled by a position that no longer exists. This creates a time crunch.
Golden Girl with a Golden Heart
Mar 3rd
Like many of you last week, I was glued to the television watching the Winter Olympics. The things these athletes can do is just amazing. The gold medal hockey game was one for the ages.
The most enjoyable part of the Olympics was getting an inside look at the lives of some of our U.S. team members. One [...]
Marketing 101: Need a Game Plan? Try the Free-Flickr
Feb 9th
As more companies begin using social media sites such as Twitter, Facebook and Blogspot to reach their client base, one site that often goes ignored is Flickr.com. In this visual world, Flickr can be a powerful marketing tool. It is free and allows you to upload up to 100 mb of photos and two videos each calendar month.
It [...]
The Difference Makers: You Save “Green” with Point Imaging
Feb 8th
Hello, Whats Fresh nation! Here’s some good information about where your supplies and products come from and what their impact really is on the environment and on your bottom line. For companies that ship products and supplies to locations across the country, shipping costs and carbon footprint are real issues. Being smart about where your product [...]


